Citation monitoring

See every time AI cites your firm.

We poll the major AI engines against your prompt library and log every citation — which engine, which query, the exact snippet, and the source URL. Monthly trend + share-of-voice included.

Getting cited by an AI engine for a prospect's real query is the whole game. Everything else — schema, content, actions — is a means to that end. Magpire's citation monitoring is the measurement layer that tells you whether the work is landing.

We poll each engine monthly against your custom prompt library (you can add / remove prompts any time), check whether your firm name or domain appears in the response, and log the exact snippet and source URL when it does.

The share-of-voice panel on the dashboard shows you as a percentage of all engines-in-all-prompts: the single clearest metric for "how much does AI know about my firm right now?". Trends are plotted month over month so you can see the compounding effect of every landing piece.

FAQs

Which engines do you poll?

ChatGPT (via Perplexity API for web-backed queries), Claude, Perplexity, Gemini, and Google AI Overviews. We add new engines as their APIs open up.

How often do you poll?

Every prompt in your library is polled at least monthly. Premium prompts (like your headline ICP queries) get polled more frequently — varies by plan.

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